Apparently stuck for a way to make toilet paper – particularly rolls of colored toilet tissue – more attractive to ’50s housewives, advertising executives turned to the world of glamour and fashion for an assist.
Vintage beauty & fashion
There was no question that these 1950s gloves for women were stylish – but they were also a required accessory for any proper lady. See pictures of dozens of styles, plus get vintage fashion tips & glove etiquette.
See portraits of vintage Halloween pin-up girls from the 1930s and 1940s – themed photos featuring famous actresses and beautiful models.
Red, pink, gold & beyond – See the top vintage nail polish brands and colors from the 20th century, with shades & styles from decades ago – see how manicures have changed over the years!
For more than 100 years, if you needed a new pair of sneakers or sandals, oxfords or saddle shoes, you had to visit one or more vintage shoe stores. Through more than 100 photos, see what it was like!
Who remembers this long-running old ad campaign, showing how vintage Jergens Lotion helped with ‘detergent hands’ – dry, reddened skin from hand-washing dishes?
These vintage summer clothes from the fifties, all made of cool cottons, were designed for carefree living and summer comfort. Stripes predominated in the fabrics chosen, lending color and dash to these wearable designs.
Prell shampoo was popular since its introduction in the 1940s, and was best-known for being bright emerald green. Here, see how the product – and the brand’s message – changed from the ’40s to the ’80s!
These vintage Lady Buxton wallets came in classic designs made of leather and leather-like materials, many having a small unique design feature to set them apart without being ostentatious.
The history of Levi’s jeans shows that the power of a really good idea – like super-durable clothing that people like to wear – can make for a business that stays strong for more than 160 years.
As long as antique & vintage buttons have adorned our clothing and shoes, people have been collecting them. Made from a multitude of materials – from metal to bone, wood to plastic – buttons are miniature pieces of everyday history.
When vintage Dial Soap debuted in the late forties, one of their selling points was ‘Dial smells good — not strong, not sissy.’ See how the product – and the message – changed over the years!
Back in the fifties, hairstyles took a lot of work just to be presentable. To help all that hard work stick around, millions of women used these popular 1950s hairspray brands. Here’s a look back!
When you look at these vintage Longines watches, think back to the era when wristwatches were as ubiquitous as our phones today – and almost as important.
This carefree tie-on poncho is cut in just four identical pieces and put together with simple straight sewing. Best of all, it has a dozen uses, can be made in any number of different fabrics, and cut to any length you like.
Take a look back at these vintage jewelry boxes that were so popular, including some with fold-out storage and – of course – spinning ballerinas.
Vintage Wrangler jeans made their mark on America by partnering with rodeo professionals, and playing up their western cowboy image. Here’s a look back at the clothing styles they offered in the ’50s!
Anita Shops was a small but popular shop for women’s clothes, starting in the ’50s through the ’70s. Here’s a look at some of their vintage fashions!
Once people accepted that pregnant women could be stylish and need not remain hidden, the designs of vintage ’50s maternity fashion were surprisingly varied. Here’s a look!
Keds vintage sneakers made their debut in 1916, and are still a widely-recognized brand more than a century later. Here’s a look back at some of their most popular footwear fashions from decades past!
From awful double entendres to horrible diseases to the just plain bizarre, here are some bad vintage product names that used to appear on grocery store shelves.
In the ’30s, ’40s and ’50s, old-fashioned maternity wear existed – but its main job was to help the mom-to-be hide her pregnancy. Here’s a look back at fashions to help women camouflage that bump!
Take a look back at dozens of vintage gift sets for women from the ’50s, ’60s & ’70s, filled with fancy fragrances, makeup, skincare products & more!
One little piece of felt, cut in a simple shape, a few quick stitches – and, presto! – a hat! Here are some simple vintage one-piece hats you can sew.
Want to make some simple retro ’50s style jewelry? If you’ve got the gift for DIY crafts, we have the how-to guide for you, direct from the fifties.
In these vintage ads from the ’50s, the message was clear: ‘If you don’t wash with Lysol, you’ll smell bad, and your husband won’t love you anymore.’
Decades ago, super-sized costume jewelry was all the rage. See some big vintage rings set with semiprecious stones, and others with stones and beads for an eye-catching display.
Get unforgettable ’50s eye makeup with these vintage beauty tips straight from the fifties! Find out the best ways to use eyeshadow, liner, mascara & more.
The iconic Breck Girl shampoo ads were meant to look sweet & wholesome, and a few of the models went on to become famous actresses. Take a look!
Not only would these sexist vintage ads not sell well today, but they’d also cause a huge social media backlash. See 50 of the most obnoxious examples here.
These vintage bullet bras (also called sweater bras) were considered flattering and sexy around the ’50s. Take a look back and see what you think of the style!
Betty Grable’s legs: They have now achieved the stature of a major Hollywood landmark LIFE – June 7, 1943 No one since Paavo Nurmi has
Long nose? Thin mouth? Here are some ways to minimize your facial flaws with the help of vintage-style glasses, with based on fashion tips direct from the fifties!
Companies promoted it. Celebrities touted it. Everyday people paid attention, and then spent hours in the sun, trying to get the perfect suntan.
The judgments are harsh, and nobody is worried about subtlety in these ridiculously offensive ads that ran in popular magazines many decades ago.
Direct from ’50s fashion experts come these tips for calculating a woman’s body measurements for the ideal figure. See how much things have changed!
These vintage swimsuits from the ’50s said they’d ‘slim the hips, diminish the waist, and give your bustline the gently rounded new look.’ See
Legendary beauty Lillie Langtry was a statuesque blonde with blue eyes, a perfect complexion and a ravishing figure. She was acclaimed by the social set, and became the mistress of The Prince of Wales, later King Edward VII.
Retro shampoo commercials from many decades ago were so achingly wholesome and sincere, it’s easy to see why some ’50s stereotypes persist today. Take a look!
For Valentine’s Day or any day, you can re-create these pretty heart cross-stitch patterns with these designs and directions from 1955.
This collection of vintage evening gowns is so over-the-top, you don’t have to even like fashion to appreciate the oomph factor of these formal dresses.
These amazing vintage evening dresses were as glittery and shimmering as they were form-fitting and unforgiving of an extra ounce. But there’s more to the story beyond just gorgeous models and stunning gowns.
You can create new fashions from old clothing! Here, see how a moth-eaten bathrobe and skirt, an outgrown blouse, knee-worn slacks were converted into sparkling new accessories.
Stored away and preserved for fifty years, this lovely heirloom wedding dress of silk satin was easily converted into a modern wedding gown for a new bride.
It’s happened at last — fashion grows up this season. Gone is the little-girl look — the doll dress, cinched waist, and crinolines — it’s the woman who is now the darling of designers.
In an age when comparatively few people have room for ball gowns, top French fashion designers live in surroundings which make their most opulent evening dresses look like the natural outfits to wear.
1950s hat trends played on fashions of the past. See how designers updated styles in these pictures of vintage headwear, including a flower hat and a wide feather-light straw so sheer that the sun shines through.
Looking for a vintage hairstyle? Check out some retro ‘dos from 1950: Here are three short haircuts that you can cut and perm yourself that are perfect for an easy, classy look this summer!
Donning a brilliant red leotard, Audrey Hepburn demonstrated a series of yoga-like exercises. ‘I’ve tried to incorporate what I’ve seen in animals so the human body can benefit from them.’
When it comes to 1950s spring fashions for women, there are more straight shoulders than last year. Are skirts shorter? Yes, but not unbecomingly so. Fourteen or fifteen inches from the floor, according to your height. The newest hat is almost shoulder-wide.
Toni Owen, the fashion designer of the unusual ’50s eveningwear coordinates shown here, says separates are perfect if you like to dress for evening dates without overdressing.
Ads for a diet plans seems totally commonplace today, but in the early 1950s — especially so soon after the war, which meant food was