Under the big topping… it’s Dairy Queen (1952)
Smooth… Delicious… Treat yourself and the whole family to a yummy sundae at your nearest gleaming white Dairy Queen store.
Dairy Queen is a freshly frozen dairy food. Stop often for Dairy Queen and order your favorite sundae. It’s the biggest treat on earth!
Tastes better (1953)
June is Dairy Queen month!
Cool, smooth Dairy Queen, covered with luscious, juicy strawberries. When are you going to try a Dairy Queen tastes better — and is so good for you. Drive over to your Dairy Queen store today.
In the merry month of May, it’s the Dairy Queen 19-cent sale (1956)
Malts and shakes — May 1st, one day only (your choice of flavors)
Dairy Queen… first and largest from coast-to-cast! Your chance to get a famous Dairy Queen malt or shake for only 19 cents!
In all the world… no other frozen dairy product gives you the smooth texture, richly-satisfying taste and freshly-frozen goodness of Dairy Queen malts and shakes.
It’s sweet sixteen for DQ (1956)
Look for the Dairy Queen store displaying this sign — it’s their sign of participation in Dairy Queen’s Sweet Sixteen Birthday Sale.
It’s happy birthday to YOU — when you help Dairy Queen celebrate with this luscious treat!
With big, plump strawberries set temptingly in smooth Dairy Queen, it’s a treat you won’t want to miss. It will be waiting for you — red, ripe ‘n ready — at Dairy Queen!
Soft-frozen only seconds before you eat it… Dairy Queen is served to you when flavor is at its fullest. That’s why in all the world, no other frozen dairy product gives you the smooth texture and richly-satisfying taste of Dairy Queen!
Stop at the sign of the “cone with the curl on top.” Join the millions who enjoy over 300,000,000 servings yearly. It’s our happy birthday — your happy treat day!
Calling all Mouseketeers! (1956)
Mickey Mouse club party! 2 hours of your favorite cartoon entertainment plus prizes galore! Each child gets a free bottle of Pepsi-Cola and Dairy Queen 15-cent sundae.
Strato-Liner sundae (1959)
Thrilling chocolate-banana plane soaring through marshmallow clouds! Served only at Dairy Queen stores.
Vintage Dairy Queen: Mr. Astro-Chimp (1959)
What a playmate! — Your youngsters will do into orbit when they see this funny fellow. He stands a full 22-inch high… almost life-size! Mr. Astro-Chrimp hangs by his hand, and holds a banana too.
Made of finest quality plush and vinyl, he’s comparable to chimps selling to $6.98 — Yours for only $2.99! (Offer void after June 1st, 1961)
ALSO SEE THIS: 25 vintage ice cream flavors from the ’50s