Originally made in just two flavors — Chocolate and Strawberry — by 1969, two more taste sensations had been added: Vanilla and Chocolate Malt.
A year later, however, the product had virtually disappeared. While we couldn’t find an official cause of death, there is some suggestion that since Moo Juice didn’t make really thick milkshakes, other products outshone them on supermarket shelves. – NJP
Cows recommend Moo Juice
Hi! I’m a cow! So I’m an authority on milk shakes! And us cows recommend Moo Juice, the new milkshake mix from Pillsbury.
Just add Moo Juice to milk.. see, it’s easy. Then shake like crazy. And pour yourself a smooth and creamy treat. As fun as a trip to a drive-in!
So get the package with the good-looking cow on it! And let the kids serve dessert tonight! It’s terrific!
For an extra thick threat… add a big scoop of ice cream.
Moo Juice – Chocolate or Strawberry
Makes a smooth and creamy milkshake, right at home. Even better with ice cream.
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Vintage Moo Juice newspaper ad from 1968: Join the quarter-back club
Pillsbury’s terrific milkshake mix. Makes a smooth and creamy treat. NEW! 7-shake package
Four flavors: Chocolate, Strawberry, Vanilla & Chocolate Malt
Just send us the top from one of the new 7-shake packages (or send 5 empty 10c size packages) and you’ll get a QUARTER (25c) BACK!
PILLSBURY INITIATES UNIQUE MOO JUICE QUARTER-BACK CLUB
From The Arizona Republic (Phoenix, Arizona) January 2, 1968
A unique “Quarter-Back Club” has been established by Pillsbury for its Moo Juice instant Milk Shake Mix.
Strangely enough, it has nothing to do with football. It’s a special offer to introduce you to the new, Moo Juice 7-shake package and two new flavors. Pillsbury’s Jack Jones says to watch the R&G food pages for the announcement on how to join the “Quarter-Back Club.”
MORE: Pillsbury Space Food Sticks, the vintage snacks for astronauts that kids loved
