Apparently stuck for a way to make toilet paper – particularly rolls of colored toilet tissue – more attractive to ’50s housewives, advertising executives turned to the world of glamour and fashion for an assist.
What were women wearing in 1973? See the trendsetting vintage ’70s dresses, miniskirts, maxi skirts, rompers, A-lines, shifts, empire styles and more!
Here’s a look back to the most beautifully stylish vintage clothing for women from the mid-1920s, with tips on how to choose the finest fashions.
In the sixties and seventies, when it came to vintage mini dresses and miniskirts, the rule was short and sassy! If you want to recreate these retro clothing fashions, here’s where to begin.
This collection of vintage evening gowns is so over-the-top, you don’t have to even like fashion to appreciate the oomph factor of these formal dresses.
Stored away and preserved for fifty years, this lovely heirloom wedding dress of silk satin was easily converted into a modern wedding gown for a new bride.
Planning a wedding with a classic old-fashioned feel? Check out this collection of beautiful vintage wedding dresses from the first decade of the 1900s!
In an age when comparatively few people have room for ball gowns, top French fashion designers live in surroundings which make their most opulent evening dresses look like the natural outfits to wear.
Vintage wedding dresses for brides of 1914 often had a court train and a high neck, while long gloves covered the arms. The decollete was so demure that there is nothing to shock the conventional.
One national fashion magazine boldly proclaims 1968 the year of the shirt and skirt. And fashions for casual wear – including dresses – are designed to enhance it.
Look back at ’70s clothes for girls from the 1973 JC Penney catalog! You’ll find plaids and dots, florals and stripes, denim and corduroy, gingham and seersucker, ice cream colors, country kitchen colors and more.
What was big in terms of fashion for girls in the 1983 JC Penney catalog? Some styles featured grown-up fashion translated into youthful looks – oversized shirt-dresses, dirndl skirts and drop-waist minidresses. See inside the catalog here!
When it comes to ’80s prom dresses, the first thing you have to understand is the utter, absolute importance of Seventeen magazine. And even in the eighties, the costs added up: Dresses ranged from $80 to $200, and most girls said they were spending $130 to $150.
Velvet fashions are sweeping the country… they are smartest, we think, for at-home party wear.
Prom gowns are going romantic! Full-length pink taffeta-confections – like those from Gunne Sax — are the hottest-selling dream creation as high school prom season nears. Take a look back!
19th century clothes: Fashion’s evolution in one century Shown by Dorothy Tennant The evolution of fashion during the past century was never better illustrated than
Take a look back to the year 1914, and see what clothing fabrics, colors and cuts were the most fashionable for women!
Steel fashion plate for January 1859 Dinner dress of peach blossom silk; the skirt double, and trimmed by a cordon of passementerie, mixed black
When it comes to 1950s spring fashions for women, there are more straight shoulders than last year. Are skirts shorter? Yes, but not unbecomingly so. Fourteen or fifteen inches from the floor, according to your height. The newest hat is almost shoulder-wide.
Fashion Free Fall Not light years away, but right now, this summer, a chance to soar off into a new fashion orbit, wearing the kinds
Pink is a morning, noon and night color — it can be beguiling or sophisticated. Look for pink accessories as a complement to or to contrast with your favorite summer dress.
An Eastern corset dealer, who has in his time evidently written editorials for a circus, claims that his corset makes any thin figure a vision of loveliness, baffling description, and defying exaggeration.
6 million teenagers love to sew – this is what they will make this fall Full of enthusiasm, teenagers all over the country will welcome
It’s happened at last — fashion grows up this season. Gone is the little-girl look — the doll dress, cinched waist, and crinolines — it’s the woman who is now the darling of designers.
Toni Owen, the fashion designer of the unusual ’50s eveningwear coordinates shown here, says separates are perfect if you like to dress for evening dates without overdressing.
Casual dresses of the ’50s were pretty on their own, but still the style mavens commanded women, ‘You’ll wear these American-made fashions from now on, wherever the sun shines.’
What to expect before, during and after a wedding From the best man to the most remote acquaintance of the affianced couple, a wedding invitation
Every little girl wants a dress for Christmas Sweet as a sugarplum: A tucked shirtwaist top, a wide, gathered velveteen skirt and a bias-striped sash
CHRISTMAS CLOTHES: FESTIVE LITTLE FROCKS AND SUITS FOR HOLIDAY PARTIES A Gale of Finery It is only a fair tribute to kind Kris Kringle — Low
Canned dresses, put up like beef stew but sold at department stores instead of supermarkets, are the season’s bright new idea for Christmas giving, and just the thing to keep in the pantry against the dressless rainy day.
Shimmer & glimmer and turn them all on in your Alcoa Dazzler A new disposable dress gleaming with Alcoa Aluminum, neatly married to the latest
There’s big news this spring for the home sewer who likes polka dots. Here, in variety, are dotted fabrics in a number of the newest pattern designs.
Long, full sleeves the rule for 1922 Sleeves are going to great lengths these days — and Fullness, with a Capital F, is the thing.
For the rich girl look at penny-pincher prices, sew silk! Opulent enough even for Linda Gray (Dallas’ superspender Sue Ellen Ewing), who models them here,
Mme Demorest’s Emporium of Fashions – 473 Broadway, New York We think our lady readers will be both interested and benefited by having their attention called
Here’s a look at a few daywear and sportswear ensembles of the mid-1930s!
Woodstock: What people said the famous music festival was REALLY like (1969) 
The real death of a cheerleader story (1985) 
Say, Say, Oh Playmate: We traced the story of this old song and hand clapping game, and have the lyrics 
Hershey’s rich cocoa fudge recipe from the ’70s & ’80s 
12 easy dinner recipes & desserts from the Impossible Pie recipe booklet (1982) Want to remember to remember? Our weekly newsletter shows you the latest vintage, old-fashioned & historic stuff that we have published or refreshed during the past seven days. Sign up here.
Note: ClickAmericana.com features authentic historical information, and is not intended to represent current best practices on any topic. Material on this site is provided for education, criticism, commentary, cultural reporting, entertainment, historical reference, and news reporting/analysis.
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