Apparently stuck for a way to make toilet paper – particularly rolls of colored toilet tissue – more attractive to ’50s housewives, advertising executives turned to the world of glamour and fashion for an assist.
Why can’t we have a milkman? Judging from the blissed out faces featured in these 1950s dairy ads, we’re missing out big time!
The history of fitted sheets: A revolution in bed-making A lot of people may be surprised to know that fitted sheets — ones that weren’t
These vintage dining room sets from the 40s & 50s – bright, cheerful & compact dinettes – were the perfect fit for small post-war houses. Take a look!
Take a look back to see what food shopping used to be like in these photos of vintage 1960s supermarkets – scenes of shoppers, checkouts, storefronts & more!
Starting back in the ’50s, women were encouraged to start their own businesses, hosting Tupperware parties, and demonstrating how to use those popular plastic containers. Here’s a look back!
Take a look back at the kind of aisles, counters and checkouts American shoppers used to encounter at vintage 1950s grocery stores when shopping for food, toiletries and more!
Who remembers this long-running old ad campaign, showing how vintage Jergens Lotion helped with ‘detergent hands’ – dry, reddened skin from hand-washing dishes?
While not exclusively the domain of the fifties, the popularity of vintage pink bathrooms – including pink toilets, sinks and bathtubs, and other home decor – reached its peak during the middle of the 20th century. Take a look!
If you were planning to get a new kitchen for your home in the 1950s, here are nine of the most popular mid-century kitchen remodels and floorplans you might have checked out!
There is not a man living who does not like to see a woman in an apron. Every groom dreams of his young wife donning an apron in which to pour his coffee.
This first Piggly Wiggly went to Memphis, Tennessee in 1916. Not only was it the first PW shop, it was also the first self-service grocery store in the US. Look inside here!
What were vintage 1970s supermarkets like – and how do they compare to today’s grocery store options? Take a look back several decades to see!
Take a fun look back at the stereotypical ’50s housewife, as she vacuums in heels, washes dishes wearing pearls, and makes everything practically perfect.
Antique Ladies’ Home Journal magazine cover: March 1890 Featuring “Mrs Harrison’s Daily Life in the White House”, “A Man’s Idea of Home Comfort”, “Hints on
Do you want to get organized? Have you longed for the uncluttered life? Actress Doris Day reveals her plan for becoming an ‘ex-Aimless’ and an ‘ex-Chaotic.’
These vintage bleach ads from the ’50s show how obsessed women were supposed to be about getting their laundry perfectly white.
See some vintage Tupperware – including pitchers and picnic baskets, lunchboxes and every kind of storage container – in a variety of retro hues.
She will love these Pyrex gifts! The double boiler lets you SEE what’s cooking! Entertaining is fun with these new dishes! Let her make the coffee perfect every time.
For the ’50s housewife, laundry was huge: the love you had for your kitchen paled only in comparison to the adoration you felt for your washer and dryer.
For the picture-perfect housewife of the ’50s, the kitchen was the heart of the home. And the heart of the kitchen was the refrigerator/freezer combo – the kind of luxury that mother and grandmother could have only dreamed of!
A lighthearted look back at the 50s housewife during the sunny days of yesteryear, when a woman’s home was her castle — and her kitchen was the heart of that home.
What can we do with this horrible old kitchen? Frigidaire saves her from covering leftovers. A special storage area in this Frigidaire Frost-Proof Food-life Preserver
What was a vintage washing machine like back in the ’50s? Here are some old-fashioned washers with high-end features for their time. Kelvinator paid big bucks to promote these laundry appliances!
If you don’t have enough time, maybe you don’t have enough Tappan Time Machines! See some time-saving new kitchen appliances for women who have more to do than cook food and wash dishes.
The most important things that make home decorating successful are beauty of color, color in relation to light, color in gradation and masses, appropriateness, and harmony between wall coverings and furnishings.
Woman’s Day magazine launched in 1937 as an inexpensive in-house magazine for customers of A&P grocery stores. By the time A&P sold the brand in
Vintage Formula 409 household cleaner hit supermarket shelves in the ’60s, and was one of the most popular household cleaning products during the 1970s and 1980s. See why people loved the stuff here!
No sooner does the closing up season arrive than the housewife has to begin and wage constantly a battle with house dust and dirt.
From an expert: A checklist to help wives plan for the future For husbands: Mrs Charles Ulrick Bay, well-known New York broker, offers this advice:
Many an otherwise splendid wife has handicapped the success of a husband simply because she could not be bored with his business acquaintances, and wouldn’t host them for dinner at home.
When boredom and emotional fatigue bring on “Housewife Headache” Making beds, getting meals, acting as family chauffeur — having to do the same dull, tiresome