Remember pink Strawberry Quik drink mix?

Vintage Strawberry Quik powdered drink mix

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While chocolate milk will always be the rock star of milky mixed drinks, strawberry drink mix has a charm all its own.

Here’s a look back at the debut of Nestle’s Strawberry Quik back in the sixties — and if you want to get some today, you can right here!

Vintage Nestle Strawberry Flavored Quik drink mix


Old Nestle Strawberry Quik TV commercial from the 1970s, with the pink rabbit

When you live in a strawberry patch, you sure get a hankering for Strawberry-flavored Quik. Strawberry-flavored Quik in milk. It’ll tickle you pink!


Nestle’s Strawberry Flavor Quik… perfect on the patio! (1960s)

Whatever’s cooking on the grill. It’s sure to go along with a frosty glass of Nestle’s Strawberry Quik in milk. Cool. Rich. Thick. Summery. Make Strawberry Quik a hit at your next get-together with these summer serving suggestions:

Top a glass of Strawberry Quik with a scoop of vanilla ice cream. Add a sprinkling of freshly grated coconut. Garnish with fresh strawberry.

Slice a chunk of banana, a big red strawberry, and another banana slice on a toothpick. Lay across the rim a tall glass of Strawberry Quik.

Or try Strawberry Quik stirred up in a glass of cold milk all by itself. Delicious!

Vintage ad for Nestle's Strawberry Flavor Quik (1960s)



Quik, as featured on the Roy Rogers Show (1960)

Just renewed, June through December, was the alternate-week sponsorship of QUIK on the half-hour Roy Rogers Show in 86 markets.

In addition, 14 markets begin schedules in the middle of this month for STRAWBERRY QUIK, a new product being introduced. Live-personality minutes in kid shows will be used for 13 weeks. Frequencies vary, three to five spots per week. – Television Age (May 2, 1960)

MORE: Vintage Ovaltine: See 60 years of the chocolate malt milk drink mix


Roy Rogers: “Keeps you in the pink!” (June 1960)

Roy Rogers for Nestle Strawberry Flavor Quik (1960)


A strawberry drink, or a pink dessert topping! (1960)

A pretty pink, strawberry-flavored mix, designed as a partner for milk, has been introduced by Nestle. Called Strawberry Quik, it is a ready-mixed milk additive, fortified with vitamins C and B, and iron.

Two heaping teaspoons of the mix in a tall glass of milk makes a nourishing and tasty strawberry-flavored beverage. Besides combining with milk, the mix can be used to make a dessert topping sauce. – Forecast for Home Economics magazine (October 1960)

REMEMBER? Tang, the retro orange drink mix that astronauts & Florence Henderson liked

Strawberry Quik powdered drink mix package


Vintage Strawberry Quik recipes from the 60s

Strawberry frosting

Use Nestle’s Strawberry Quik for 7-Minute and Butter frostings. Substitute 1/2 cup Strawberry Quik for 1/2 cup sugar in your favorite 7-Minute Frosting recipe.

For butter frosting, dissolve 1/4 cup Quik in the liquid you use to make your best buttercream frosting. 

Strawberry Soda

Combine in a tall glass 3 heaping teaspoons of Nestlé Strawberry Quik with a small amount of milk. Add one scoop partially melted vanilla ice cream. Fill slowly with chilled sparkling water.

Strawberry Sauce

Combine 1 cup of Nestle Strawberry Quik, 1/4 cup of corn syrup, 1/4 cup of water and 1 tablespoon of lemon juice in 1-quart saucepan. Bring to full rolling boil over high heat, stirring constantly. Use as sauce on ice cream, custards, fruits, and puddings. Yield: 3/4 cup.


Party perfect holiday ideas made with Nestle’s Quik. (1961)

Need some new ideas for the Holidays? Nestle’s Quik has them. Elegant punches, cookies, candies and trimmings that are party perfect and easy to make.

These exciting new ideas are available in a free recipe folder at your grocer’s. Get one today… and get plenty of Nestle’s Chocolate and Strawberry Flavored Quik to make your Holiday party perfect.

Strawberry Quik powdered drink mix (1961)

DON’T MISS: Vintage chocolate milk brands we’ve loved over the years: Mixes & ready-to drink deliciousness

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