How to be a perfect ’50s housewife: Love your refrigerator!

How to be a perfect '50s housewife Love your refrigerator!
For the picture-perfect housewife of the ’50s, the kitchen was the heart of the home.. and the heart of the kitchen was the fancy refrigerator — the kind of luxury mother and grandmother could have only dreamed of!

Here, take a look back to the olden golden age of refrigeration — when they were just getting used to not calling it an “icebox,” and a newfangled built-in freezer was a huge bonus.

MORE: How to be a perfect fifties housewife: Laundry edition & How to be a perfect ’50s housewife: In the kitchen

A proper ’50s housewife doesn’t settle for standard white appliances

A pink fridge — you know, to match the stove — is always a winning idea. But you might also try some other shades, like spring green, lagoon blue or buttercup yellow.

Fridges from 1955 in decorator colors to match the kitchen


Ladies, be proud of your refrigerators! (1950)

A proper fifties housewife must seriously adore her fridge, and keep it fully-stocked at all times.

A proper fifties housewife must seriously adore the fridge!


Here’s how to fill up the fridge and freezer so it will keep you safe in your fallout shelter for a couple months (1956)

When we say fully-stocked, we mean it. This lady keeps her refrigerator and freezer so packed that you’d have a hard time fitting a raisin in there.

Big refrigerator-freezer from 1956 - kitchen

MORE
How to be a perfect '50s housewife: In the kitchen

Make the kids do the work, so you can just dress up and look pretty!

Housewife and fridge in the '50s


Look at all the treats a housewife can store inside! (1950)

Who would like a slice of this lovely pink molded gelatin… thing?

Look at all the treats you can store inside! (1950)


VIDEO: Vintage TV commercial for Frigidaire refrigerators (1956)

 


True joy comes with sharing the love. (1950)

A typical ’50s housewife will introduce the family to your beloved appliance, and nurture that relationship.

True joy comes with sharing the love. (1950)

MORE
How to be a perfect fifties housewife: Laundry edition

Someone’s not sure about the new fridge (1950)

Don’t let Grampa be a party pooper and call it “a newfangled icebox.”

Someone's not sure about the new fridge (1950)


The universal sign of the refrigerator (1957)

You are so deeply inspired by kitchen appliances, you even want to do funky futuristic dances nearby… all while wearing an evening dress, long gloves and heels. Of course.

How to be a perfect fifties housewife: Refrigerator 1957


1950s housewives and the fun of fridges

Even space cadets liked the fridge with wide shelf on the door.

Vintage refrigerators and family


The housewife life: When ice cream was demanded by cowboys and Indians (1950)

Don't shoot - it's just a fridge


Pink refrigerators were the best

Yes, yes, yes, it stores food. But bonus: It’s PINK! That’s so lovely against any woman’s complexion.

Also, check out that bottom shelf that is attached to the door. That’s one way to keep from losing things in the depths!

MORE: Wild! Color invades the kitchen on decorator appliances (1960s)

How to be a perfect fifties housewife


The joy of so much space in the housewife’s pretty pink refrigerator! (1957)

1957's wonderful pink refrigerator


Regular fridge not enough for you? Try one of these wall-mounted babies in place of your cabinets! (1956)

SEE MORE! Transform your kitchen with a wall-mounted refrigerator! (1956)

Wall-mounted refrigerator GE 1956


Kitchen air conditioning (1950)

Always keep the refrigerator and freezer doors open at the same time. It will show off the feast within, and cool down the whole room!

And yes, of course, heels are always appropriate.

Kitchen air conditioning (1950)

Tour the ultimate mid-century modern house: The Scholz Mark 58 Home of the Year


The perfect dance partner for a housewife (1950)

The refrigerators of the early fifties were apparently great fun at the sock hop.

The refrigerators of the early fifties were apparently great fun at the sock hop.


“A built-in freezer! You don’t say!” (1950)

Exciting new refrigerator in 1950


It’s like magic!

The kids will never know how much time and money goes into feeding a family of five, because the fridge is always magically full.

1950 - Inspire your kids to admire kitchen appliances


It’s okay, Edna. You can come out now.

Unlike some of the other ladies on this page, this housewife is a little bit shy, and when people come around, she often peeks out from behind the fridge.

LIFE Jun 16, 1958 Lady kitchen fridge


Party time ’round the fridge! (1950)

The refrigerator is the center of the party!

The refrigerator is the center of the party!


Filling the fridge was a family affair! (1952)

SEE MORE! How to be a perfect ’50s housewife: In the kitchen

Filling the fridge was a family affair! (1952)

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