See some vintage Shasta sodas, from chocolate cola to lemon-lime to strawberry pop

Vintage Shasta: Peak of flavor (1961)

“It hasta be Shasta!” –  Retro flavors from the ’60s include: Orange, cherry cola, old-fashioned root beer, sparkling lemonade, strawberry soda, creme soda, cola

An exceptionally bad vintage soda ad for Low Calorie Shasta (1962)

TWO SOLUTIONS TO THE WEIGHT PROBLEM

Try as we may to pin it on something else, the chief cause of hyperabundant avoirdupois (or fatness) seems to be food. And drink.

In the picture above, we have hinted at two possible solutions. We recommend only one. It is the substitution of Low Calorie Shasta for your customary soft drink.

Low Calorie Shasta tastes darned good, contains no sugar (thanks to Sucaryl), and a full 12-ounce can contains only six calories. This won’t solve your entire weight problem (you might have to cut down on rich desserts) but it surely helps.

Flavors: Root Beer / Orange / Cola / Lemon-Lime / Grape / Black Cherry / Creme / Ginger

New! 6 big, bright, bold colas from Shasta (1966)

A quick-chilling can of Shasta flavored cola. New flavors include Pineapple cola, Cherry cola, Vanilla cola, Lemon cola, Chocolate cola and regular sparking!

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One-calorie Diet Shasta cans (1972)

Thirteen really good diet soft drink flavors, all sugar-free, and all with just one calorie per can. Next time you want a diet soft drink, try Diet Shasta.

Have a Shasta summer! (1974)

Shasta gives you more ways to have fun. With fourteen good and refreshing Regular flavors, fifteen sugar-free Diet Shasta flavors

So first, choose Shasta — then choose your favorite great-tasting flavor. And what could be more fun than that?

Strawberry soda – Grape soda – Chocolate – Lemon-lime – Black cherry – Draft root beer – Red apple – Creme soda

Classic Shasta sodas from 1976

Shasta brightens the holidays like no other soft drink. 

Put sparkle into any holiday party with Shasta’s 14 great-tasting flavors, each and Regular and Sugar Free Diet. Cola, Draft Root Beer, Orange, Lemon-lime, Strawberry, Ginger Ale, Black Cherry, Creme Soda, Cherry Cola, Grape, Red Apple, Grapefruit, Wild Raspberry, Tiki Punch. 

Fructose-sweetened: Finally. (1970s)

An alternative to ordinary sugared soft drinks.

Shasta now replaces ordinary refined sugar with simple sweeteners like fructose, a kind found in fresh fruit.

Until now, the leading regular soft drinks didn’t give you a choice. Because they were sweetened the same way: with ordinary refined sugar. About nine teaspoons in every can.

Now Shasta introduces an alternative.

Starting now, Shasta has discontinued the use of ordinary refined sugar in its regular soft drinks. We’ve replaced it with simple sweeteners like fructose, a kind found in fresh fruit. And we think you are going to love Shasta’s full clean, refreshing taste.

So now you can choose: ordinary sugared soft drinks… or new Shasta with fructose. That’s the Shasta alternative. An alternative you can feel good about.

Shasta soda factory (1978)

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Vintage Shasta sodas: 1970s Frankenstein’s monster TV ad

Shasta with fructose beats Coke and 7up (1980)

The Nationwide results are in!

Shasta Cola beat Coke 52% to 48% with better flavor. Shasta Lemon-Lime beat 7up 55% to 45% with better flavor.

Shasta lets the flavor fly — fructose is the reason why!

MORE: Squirt soda wasn’t ‘sweet like other soft drinks,’ plus five 60s Squirt cocktail recipes

I want a pop – I want a… Shasta (1980s)

Shasta soda TV commercial jingle lyrics

Don’t give me that so-so soda
the same ol’ cola
I want a rock ‘n’ rolla
I want a pop, pop, pop
I want a Shasta

I want a taste pizzazz
All the great taste Shasta has
I want a pop, pop, pop
I want a Shasta

I want a thrill, I want a wow
Taste it all. I want it now!
I want a pop, pop, pop
I want a Shasta

A super-80s electronica-inspired Diet Shasta TV commercial

MORE: 7-Up float: Combine Seven-Up soda & ice cream for a truly retro treat