The first #1 hit for The Supremes, “Where Did Our Love Go” was originally written for fellow Motown group The Marvelettes, who had rejected the song for being too childish. The Supremes didn’t like the song either, but after a string of failed songs, were eventually persuaded to record the tune.
The Supremes — then consisting of Florence Ballard, Mary Wilson and Diana Ross — recorded the track in Studio A of Detroit’s Hitsville USA on April 8, 1964. Diana Ross was reportedly so excited about how her vocals came out that she went and grabbed Barry Gordy so he could hear.
“Where Did Our Love Go” was released on June 17, 1964, and entered the Hot 100 singles at number 77. Within a month and a half, they were at number 1 on the charts, and held on to that spot for two weeks (August 22 and August 29).