Futuramic is a brand new word that fills a gap in our vocabulary. It means “the dramatic design of the future” — the finest of functional modern design in any field.
Among automobiles, the Futuramic Oldsmobile best exemplifies this trend. Here is a car whose styling has a purpose. There’s utility, as well as beauty, in its low, modern hood, curved windshield, extra size windows, and lower, wider body. GM Hydra-Matic Drive is a “Futuramic” feature, too — combining proved dependability with “no clutch, no-shift” driving ease.
It’s SMART to Own an Olds — the Futuramic Oldsmobile “98,” or the bright, sparkling Dynamic Oldsmobile in the “60” and “70” Series.
Futuramic Oldsmobile (1948)
Watch it as it hugs a curve . . . streaks along a straightaway . . . slips so easily through traffic. Then you’ll know what Futuramic means. It’s the dynamic design of the future . . . styling with a purpose . . . a car whose very lines suggest action.
And what action! With Hydra-Matic Drive* and Whirlaway, Oldsmobile gives you instant response — a surge of power without shifting gears or pushing a clutch. This Futuramic Oldsmobile Convertible offers other automatic features, too — hydraulically-operated windows, power-operated top, and automatic seat adjuster.
In its Futuramic lines and Futuramic features, the accent’s on youth . . . and action!
The smart new Oldsmobile “98” Convertible (1948)
It’s Futuramic in more than style . . . this smart new Oldsmobile “98” Convertible. Touch a knob . . . the top goes up or down. Push a button . . . the windows raise or lower. Another simple control . . . the front seat adjusts itself automatically.
And when you take the wheel, what a Futuramic thrill is in store for you! You never push a clutch — never shift gears — as CM Hydra-Mattie Drive takes over. And if, for safety’s sake, you need an extra burst of pick-up, just step down on the accelerator all the way and . . . presto! Whirlaway” goes into action.
This plus-performance feature of Hydra-Mattie Drive gives you thrills such as you have never known! (Hydra-Matic Drive is available at extra cost in all new Oldsmobile models — both the Futurumic “98” and the Dynamic “60” and “70.”)
Futuramic: The new thrill (1949)
Get set for a new sensation! Get ready for Oldsmobile’s “NEW THRILL” . . . when you slip behind the wheel of a new ’49 Futuramic.
For here is the car with the revolutionary “Rocket” Engine! Here is the car that brings tomorrow so much closer . . . the car whose high-compression smoothness and power make an ordinary road seem like a super-highway! With Hydra-Matic Drive and Whirlaway, the “Rocket” Engine gives you the safety of split-second response to every command . . . a burst of almost unbelievable power without shifting gears or pushing a clutch.
Words can’t describe it! You’ve got to drive it to believe it. It’s Oldsmobile’s “New Thrill!”
Some day soon — it could even be tomorrow — you’ll have your date with the “88”! You’ll be standing in an Oldsmobile showroom, admiring those clean Futuramic lines — and your dealer will hand you the keys.
Then it begins. You feel the “Rocket” Engine surge with Hydra- Matic” smoothness to highway speed — so eager — so quiet — hinting of so much more. You try the “88” in traffic. You discover its deft dexterity — the completely new command it gives you — with this compact new Body by Fisher.
Then, before you know it, you’re in the open! Miles spin under your wheels like minutes — you ride a great, gathering wave of “Rocket” Engine power — you find an exultant, air-borne freedom!
That’s “The New Thrill” you’ve waited for! So don’t wait any longer. Make a demonstration date with the Oldsmobile “88”!
Announcing the new Oldsmobile 88 (1949)
Look what’s winging your way! A third new Futuramic line for 1949 . . . the Oldsmobile “88” . . . bringing the spectacular new Rocket” Engine to a lower price range! Watch that dashing style and flashing action . . . you’ll see the newest, most exciting car on the road!
The new Oldsmobile “88” has Hydra-Matic Drive with Whirlaway as standard equipment. It features Futuramic styling at its finest, in a brand new 1949 Body by Fisher. And in the “88,” you’ll find Oldsmobile’s revolutionary new high-octane, eight-cylinder engine . . . the “Rocket!”
Here’s performance that couples incredible smoothness with true high-compression power. You’ve got to try it to believe it! So make a date with the”88″. . . at your Oldsmobile dealer’s. See it . . . drive it . . . and discover “The New Thrill!”
Oldsmobile’s new “Holiday” coupe (1949)
Hold fast to your heart when you meet this one! You’ll see the most dramatic of Oldsmobile’s Futuramics — the smartest looking car on the road — the Holiday Coupé.
Freedom and fun and the open road beckon the master of this glamorous car. Look at those lines . . . low, lovely and luxurious — a new basis for beauty in motor cars! But it’s not only the ultra-advanced design-the superb sweep of the flowing Futuramic lines that distinguish this beautiful car.
For this is a “Rocket” Engine car — more active than your imagination — free and fleet and so vibrantly alive that you can’t believe it until you try it! So for the finest “Holiday” you’ve ever known, see and drive the newest Futuraniifi-Oldsmobile’s Holiday Coupé!