Love's Baby Soft hit the market in the mid-'70s with a creepy ad campaign with lines like 'that irresistible, clean-baby smell, grown-up enough to be sexy' and 'innocence is sexier than you think.' So how did America respond?
These gorgeous illustrations of fairies and other fanciful creatures were featured in magazine ads for Djer-Kiss (pronounced "dear kiss") -- a line of... Click to read more...
See more than two dozen examples of vintage makeup, showing the evolution of blue eyeshadow from the '50s to the '80s. As you will see, sometimes it works... and sometimes it really, really doesn't.
Aapri is made with finely-crushed seeds immersed in a creamy base that will actually get rid of that dead skin layer that can clog your pores and cause skin problems.
Choose from a scandalous array of makeup pencil colors, and don't be surprised if you produce a masterpiece. Here are six different ways to get an authentic vintage '70s look!
109 colors of nail polish from 1981, from Super Platinum to Spunsugar Pink to Blackberry. The professional nail enamel you can use at home. Dries fast. Looks wet. Stubbornly resists chipping.
The modern girl is an on-the-go type. False eyelashes are a logical part of her makeup when they are thin and natural-looking for daytime, or longer and thicker for evening.
Finally! Fool-the-eye false lashes that don’t look phony, don’t cost a fortune -- and anyone can put them on without batting an eye!
This season's eye makeup is a shimmer of flower-and-sky colors as soft as summer. Here are several examples of the look, and how to recreate this makeup style from the '70s!
Choose the style that suits your hair type -- we'll tell you how to make it work for you!
Flamboyant designs open new worlds for makeup: Here's art in your eye This is the year of the eye. The orb and its surroundings are getting more at... Click to read more...
To most American women, lipstick is a form of clothing; without it, they feel undressed. In 1946 alone, American women spent an estimated $29,200,000 for 5000 tons of lipstick.
Colleen Moore face powder from the Owl Drug Co. The cosmetician, like the artist, dreams of his master creation. Darnee had given us Colleen Moore fa... Click to read more...
Here's our collection of vintage Lip Smackers ads, featuring delish fruity flavors (like a drool-worthy watermelon!) and those of popular sodas, including Dr Pepper, Crush orange soda, Hires root beer and 7-Up.
The prettiest faces for spring of 1982 glow with the clear colors, depth and fire of gemstones. See some jewel-toned '80s makeover ideas here!
This highly-misunderstood process of applying make involves a lot more than just putting "a dab o' powder" on your nose. Here, a top stage star from 1913 gives you her makeup secrets.
Same girl! 4 different looks! It's the newest feminine strategy for making eyes. Play up to your mood or your costume... for exciting looks around the clock.
Kissing Potion: New! Flavored roll-on lipgloss Shines up lips. Shines up lipstick. Outshines pot gloss and stick gloss by a smile. Rolls on a clea... Click to read more...