How do you rate as a 1973 woman?
It used to be a man’s world. But you’ve changed it. How much? Check a box for every yes.
In the past year:
- Have you taken an active part in an election campaign, bond issue, school budget, zoning question?
- Have you expressed your opinion in areas where you used to just smile and nod agreement?
- If you manage a home and family, does it upset you when someone says you’re “just a housewife”?
- Do you have — or want — a job in what was once considered a man’s domain?
- Do you pay more attention to news, comments, editorials?
The more “yes” answers you have, the more involved, concerned and active you are. But now that you’re tough enough to dish it out, you should be tough enough to take it. Frankly, you sweat. That’s why you need an anti-perspirant that’s tough enough to take it… Hour after Hour.
It fights odor and all 3 kinds of wetness. From heat, tension and exercise. That’s powerful protection. Yet it has a new fragrance that tells you you’re still utterly feminine. Hour after hour. Protects against 3 kinds of wetness. So you dish it out. We’re tough enough to take it.
Nature’s pep pills: Raisins (1972)
Young N Free perfume and soap 1970
Turn me on – Lightbulb T-shirts from 1979
Retro ad slogans with once-trendy sayings now way out of date
6 ways to turn her on
Clairol had electrical — get it? — beauty aids like curling irons and makeup mirrors in 1974, and this was one of their very ’70s pitches.
Up with good looks – Chevy from 1967
Buick cars can light your fire (1969)
How to turn yourself on. – Dale Carnegie courses (1967)
Meet the Big Swinger. (1968)
Over thirty that you can trust. Shirts from 1970s
Rambler, I didn’t think you were THAT kind of car! (1965)
Put her in the right mood — Mood Fragrances from 1976
Type In – Typewriters from 1967
Macho. It’s b-a-a-a-d. Faberage aftershave from 1977
Dry Look hair spray (1980)
Be a swinger! Midol pain relief (1969)
Secretaries can turn you on any time! (1967)
