In the ’70s, here’s how men got their dry, soft hairstyles

1971 Men's grooming - Air Brush, Clairol's new styling dryer

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Fastest way for a guy to look great. (1971)

Congratulations, you have more hair today than a year ago. You like it. She likes it. But you’re finding you you have to wash it more and dry it right — or the whole look falls flat.

Because the secret of today’s hair isn’t just more hair. It’s cleaner hair, blown dry — to give it bulk and body it out.

The latest shape up we know is the Air Brush, Clairol’s new styling dryer. It’s faster because it generates more air and more heat. (It’s got more watts. 500, if you’re counting. Check it out against the competition.)

It’s light but tough. And besides two speeds, you get dual voltage. After all, a guy deserves to look great anywhere in the world.

Styling combs are fine. But they’re not really meant to handle a headful of wet hair. The new Clairol Air Brush is. Your hair never had it so good. Or so fast.

Clairol Air Brush: Man’s fastest hair dryer

Not just more hair, guys - cleaner hair, blown dry (1971)


’70s hairstyles for men: Remington talks with Edd Byrnes (1972)

A few words about combing your hair from the man who became famous for it: The Mist-Air Hot Comb from Remington

Dec 15, 1972 Men grooming beauty fashion hair

MORE: See the top stars on these vintage Tiger Beat magazine covers from the 1970s, and relive all the breathless hype


His clothes are in style… so why not his hair? (1974)

That unnatural “wethead” look is out. Now there’s the Schick Styling Dryer. It quickly dries while it brushes. The brush works the strands. Sort of fluffs them. Right away — hair looks soft and full and natural! 

Many men go to hairstylists, but now they can get the natural look at home.

Men’s clothes have changed. Now it’s time their hair did. Schick’s styling dryer comes with comb attachment, too.

Retro Schick Styling Dryer for men from the 1970s

ALSO SEE
Dry it yourself: Vintage hair dryers for the home (1960s & 1970s)

Deluxe dryer-stylers for men – from Sears (1974)

Great gifts for every guy on your list… … All designed to give him today’s look: individual, masculine, well-groomed

Powerful 550-watt styler-dryer has dry and style settings, slide-on brush and comb attachments, comes in handy case.

Styling dryers and hair grooming for guys from the seventies

ALSO SEE: How to get Farrah Fawcett’s famous long feathered hairstyle from the ’70s

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Comments on this story

One Response

  1. i feel that these ads show of a style that has once been great along with the products that no longer are in use ,exept a few peroducts that are still being used today.

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