Volkswagen Bus ads (1977)
Take the Bus
If your family is a crowd, you have four choices. You can jam them into a sedan, pay the price of a station wagon, bounce them around in a van, or… Take the Bus. (Ad from March 14, 1977)

Next time you go camping, take the Bus
Introducing the ’77 VW Camper Bus. And what a fabulous idea. The VW Bus may be the most versatile and most comfortable family vehicle ever. And in the Camper Bus version, it may be the most civilized recreational vehicle ever. You can go anywhere in comfort, because the VW Camper Bus has everything, including the kitchen sink. (Ad from March 21, 1977)

It’s more fun to take the Bus
Economoical family transport doesn’t have to be dull… Has the size of your family driven you into a car you can’t afford? Does the car that fits your budget squeeze the fun out of your family? If so, you’ve missed the bus. The 1978 Volkswagen Bus. (Ad from December 12, 1977)

Introducing the 1977 VW Bus
If a sedan is too small, a big station wagon too expensive, and a van to uncomfortable, take the Bus! (Ad from February 28, 1977)











