8 snazzy swimsuits of the sixt...

Jun 24, 2017 by

  The young lioness swimsuits Brave… sensuous… graceful… beautiful… Don’t you want to be a young...

read more

Smart summery swimsuits for wo...

May 28, 2017 by

Summertime cottons by Catalina For summer, nothing is more “fitting” than a Catalina cotton! These glamorous swimsuits...

read more

Swimsuits to be pretty at seas...

Jan 6, 2017 by

Take care to be pretty at seashore and pool By Betty Clarke, Beauty Editor It is a very peculiar thing, indeed, that women who can be...

read more

The perfect woman’s figu...

Jan 6, 2017 by

The perfect 1938 figure must have curves, but it differs from the perfect figure of past decades in relationship of curves to straight lines.

read more

A look back at the fashion tre...

Jan 5, 2017 by

Astronauts, adolescents set fashions during soaring ’60s By Helen Hennessy Whether a current fashion is a calico look or a...

read more

The sixties was the biggest fa...

Jan 5, 2017 by

Sixties Biggest Fashion Decade Whether the Seventies can bring anything like the fashion explosion of the Sixties is an unanswered...

read more

The woman of the future (1900)

Dec 13, 2016 by

The woman of the future by Mrs I Lowenberg, President Philomath Club Every age from the dawn of civilization has brought forth new...

read more

The dangers of driving with ma...

Nov 10, 2016 by

Ella Wheeler Wilcox’s opinion of self-respecting girls A charming lady and well-known actress was recently brought into brief...

read more

Big rings: More punch than pri...

Aug 12, 2016 by

Big rings: New whoppers have more punch than price In jewelry, intrinsic value does not always coincide with fashion. The display...

read more

The newest beach clothes &...

Aug 8, 2016 by

Swimsuits: Quaintness up-to-date Old-fashioned cottons with ruffles still leave skin bare for the beach Although they are brief in...

read more

Fashion lessons from the ̵...

Aug 6, 2016 by

How to spoil the effect of beautiful clothes It isn’t what you wear, it’s how you wear it Fashion before and after photos...

read more

Vintage mascara from the 1920s

Aug 1, 2016 by

Viola Dana Reveals the secret of her beautiful eyes (1926) Miss Dana, world-famous for the beauty of her expressive eyes, accentuates...

read more

Beauty tips for an ugly duckli...

Jul 31, 2016 by

  Photoplay’s own Beauty Shop Radio’s “Dr. Susan” (Eleanor Phelps) undertakes to remodel an “ugly...

read more

Makeup secrets from actress Bl...

Jul 30, 2016 by

“Making up” with famous stars This Highly-Misunderstood Process Involves a Lot More Than Just Putting “a Dab...

read more

Lose weight with Zsa Zsa Gabor...

Jul 22, 2016 by

How you can lose weight – and eat what you want! “It happened to me,” says Zsa Zsa Gabor No Drugs… No...

read more

What every girl wants: Cedar-l...

May 25, 2016 by

“For a special someone… on a very special occasion!” (1952) “I’ve just received the most beautiful gift...

read more

Polka dots make pattern news (...

May 21, 2016 by

There’s big news this spring for the home sewer who likes polka dots. Here, in variety, are dotted fabrics in a number of the newest pattern designs.

read more

Antique Ladies’ Home Jou...

Apr 29, 2016 by

Ladies’ Home Journal: March 1890   Ladies’ Home Journal: April 1890   Ladies’ Home Journal: Easter 1890...

read more

Stylish vintage women’s ...

Apr 22, 2016 by

Air Step: The shoe with the magic sole Dora wants new-fashioned style – Cora wants old-fashioned comfort. You get both in Air...

read more

What should you put in a hope ...

Apr 20, 2016 by

Winifred Black writes about the hope chest “What shall I put in my hope chest?” asks the girl in a letter. “We had...

read more

Care of the new mother after b...

Apr 12, 2016 by

This excerpt from a 1922 article, “Care of the Baby at Birth,” was written by by Dr Ralph Lobenstine and addresses the...

read more

44 full-color fall & wint...

Apr 11, 2016 by

Here are six full-color fashion layouts — with 44 different outfits — as published in The Delineator during 1922. While...

read more

62 full-color summer fashions ...

Apr 3, 2016 by

Here are six full-color fashion layouts – with 44 different outfits – as published in The Delineator during the summer of 1922!

read more

Tweedie boot-tops for graceful...

Apr 2, 2016 by

Tweedie boot-tops For graceful ankles — and those who wish their ankles to appear so, Tweedies impart a tailor-clad trimness,...

read more

Long, full sleeves the rule fo...

Jan 25, 2016 by

Long, full sleeves the rule for 1922 Sleeves are going to great lengths these days — and Fullness, with a Capital F, is the...

read more

The Flapper dictionary (1922)

Dec 14, 2015 by

If you don’t know your Dingledangler from your Kluck from your Zoozer, you’ll appreciate knowing this terminology from...

read more

Jazzy flapper fashions from 19...

Dec 5, 2015 by

Putting Jazz in the Fashions Today There Are Jazz Stockings, Phosphorescent Hats, Jazz Slippers, Pantaletted Jazz Skirts and Jazz...

read more

Skinny is out of style (1974)

Dec 2, 2015 by

Skinny is out of style If you’re making yourself miserable because you can’t diet your size-12 figure down to a size 8,...

read more

Stay sweet, ladies – wit...

Dec 2, 2015 by

Lysol for the ladies Stay SWEET! Vinegar can’t do what “Lysol” can! Vinegar is tart. Sour. Every housewife knows...

read more

New hairstyles for 1967: Brief...

Nov 1, 2015 by

New fall hairstyles: Brief and breezy Beauty feature by Judith Chase Churchill  The fashionable length is short, for hair as well as...

read more

Don’t be skinny! Try Wat...

Aug 6, 2015 by

Don’t be skinny! (1967) Look better by adding desired pounds this easy way… without pads, exercise or fishy oils  ...

read more

How gals can be dainty misses ...

Jul 29, 2015 by

Daintiness is important in beauty picture by Helen Follett A gal may be a raving beauty, she may wear the finest fashions, but if she...

read more

The Jackie Kennedy Look (1967)

Jul 28, 2015 by

7 pages of Jackie Kennedy and her fabulous clothes   The elegance, the chic, the supertaste that comprise… The Jackie...

read more

Coke keeps you thin! (1961)

Jul 15, 2015 by

Coke keeps you thin! (1961 Coke commercial) In this 1961 Coca-Cola commerical, actress Connie Clausen explains that Coke is low in...

read more

Mme Demorest’s Emporium ...

Jun 24, 2015 by

Mme Demorest’s Emporium of Fashions – 473 Broadway, New York We think our lady readers will be both interested and...

read more

Get your very own Pooch Pouch ...

May 3, 2015 by

The Pooch Pouch It’s wetproof inside! It’s yours for $3.50 and a box-top from Nice’n Easy, the honest-to-you...

read more

Pregnant? Conceal your conditi...

Apr 30, 2015 by

If you’re expecting a baby (1941) If you’re expecting a baby… Free! Maternity style book – Lane Bryant...

read more

Fashion fad of the seventies: ...

Apr 17, 2015 by

Hot pants: A short but happy career At first, it seemed depressingly probable that legs would disappear under prim and dowdy-looking...

read more

A fond farewell to Susan B Ant...

Mar 13, 2015 by

Through the greater part of 60 years of strenuously active public life, Susan B Anthony was probably the most maligned woman who ever trod the earth.

read more