8 snazzy swimsuits of the sixt...

Jun 24, 2017 by

  The young lioness swimsuits Brave… sensuous… graceful… beautiful… Don’t you want to be a young...

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Smart summery swimsuits for wo...

May 28, 2017 by

Summertime cottons by Catalina For summer, nothing is more “fitting” than a Catalina cotton! These glamorous swimsuits...

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Swimsuits to be pretty at seas...

Jan 6, 2017 by

Take care to be pretty at seashore and pool By Betty Clarke, Beauty Editor It is a very peculiar thing, indeed, that women who can be...

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The perfect woman’s figu...

Jan 6, 2017 by

The perfect 1938 figure must have curves, but it differs from the perfect figure of past decades in relationship of curves to straight lines.

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A look back at the fashion tre...

Jan 5, 2017 by

Astronauts, adolescents set fashions during soaring ’60s By Helen Hennessy Whether a current fashion is a calico look or a...

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The sixties was the biggest fa...

Jan 5, 2017 by

Sixties Biggest Fashion Decade Whether the Seventies can bring anything like the fashion explosion of the Sixties is an unanswered...

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Sweet sugarplums: Christmas dr...

Nov 27, 2016 by

Every little girl wants a dress for Christmas Sweet as a sugarplum: A tucked shirtwaist top, a wide, gathered velveteen skirt and a...

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Blue Bell Wrangler Jeans from ...

Nov 13, 2016 by

Families in Western-fit Blue Bell Wrangler Jeans (1955) Families who are up and doing wear Blue Bell Wrangler Jeans.   A red hot...

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Big rings: More punch than pri...

Aug 12, 2016 by

Big rings: New whoppers have more punch than price In jewelry, intrinsic value does not always coincide with fashion. The display...

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The newest beach clothes &...

Aug 8, 2016 by

Swimsuits: Quaintness up-to-date Old-fashioned cottons with ruffles still leave skin bare for the beach Although they are brief in...

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120+ gorgeous, glamorous actre...

Aug 8, 2016 by

A new age of cinema celebrities While fame itself was nothing new in the 1920s, the recent introduction of moving pictures had...

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Fashion lessons from the ̵...

Aug 6, 2016 by

How to spoil the effect of beautiful clothes It isn’t what you wear, it’s how you wear it Fashion before and after photos...

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Vintage mascara from the 1920s

Aug 1, 2016 by

Viola Dana Reveals the secret of her beautiful eyes (1926) Miss Dana, world-famous for the beauty of her expressive eyes, accentuates...

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Fantasy in fashion: Costumes f...

Jul 31, 2016 by

Fantasy in fashion The Wizard of Oz & its influence on clothing styles by Gwenn Walters The influences that sway the world of...

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Beauty tips for an ugly duckli...

Jul 31, 2016 by

  Photoplay’s own Beauty Shop Radio’s “Dr. Susan” (Eleanor Phelps) undertakes to remodel an “ugly...

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Makeup secrets from actress Bl...

Jul 30, 2016 by

“Making up” with famous stars This Highly-Misunderstood Process Involves a Lot More Than Just Putting “a Dab...

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Stetson hats for him and her (...

Jul 23, 2016 by

How to look your best… …meeting a traveler or traveling to a meeting (1947) Wear the right hat for the occasion! Stetson...

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Office girls as shapely as mod...

May 30, 2016 by

Office girls as shapely as models Is the working girl to be barred from the Venus contest now in progress, and which has already...

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Polka dots make pattern news (...

May 21, 2016 by

There’s big news this spring for the home sewer who likes polka dots. Here, in variety, are dotted fabrics in a number of the newest pattern designs.

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Stylish vintage women’s ...

Apr 22, 2016 by

Air Step: The shoe with the magic sole Dora wants new-fashioned style – Cora wants old-fashioned comfort. You get both in Air...

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44 full-color fall & wint...

Apr 11, 2016 by

Here are six full-color fashion layouts — with 44 different outfits — as published in The Delineator during 1922. While...

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62 full-color summer fashions ...

Apr 3, 2016 by

Here are six full-color fashion layouts – with 44 different outfits – as published in The Delineator during the summer of 1922!

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Tweedie boot-tops for graceful...

Apr 2, 2016 by

Tweedie boot-tops For graceful ankles — and those who wish their ankles to appear so, Tweedies impart a tailor-clad trimness,...

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Beauties of nine towns (1895)

Feb 3, 2016 by

Beauties of seven towns Their individual charms are somewhat hard to define Characteristics of the girls in several great...

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Long, full sleeves the rule fo...

Jan 25, 2016 by

Long, full sleeves the rule for 1922 Sleeves are going to great lengths these days — and Fullness, with a Capital F, is the...

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Billie Burke: Spend more thoug...

Jan 17, 2016 by

Billie Burke writes on taste in dress by Miss Billie Burke Always dress as well as you can This does not mean to be in any way...

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Ice skating: A sport, a skill,...

Jan 15, 2016 by

How young girls are taught to skate There is no reluctance on the part of the fashionable young girl of the moment to study the art...

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Jo Anne Worley gives a swirl a...

Jan 2, 2016 by

Jo Anne Worley gives our swirl a whirl… Talented Jo Anne Worley appears regularly on Rowan and Martin’s Laugh-In on...

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Jazzy flapper fashions from 19...

Dec 5, 2015 by

Putting Jazz in the Fashions Today There Are Jazz Stockings, Phosphorescent Hats, Jazz Slippers, Pantaletted Jazz Skirts and Jazz...

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Skinny is out of style (1974)

Dec 2, 2015 by

Skinny is out of style If you’re making yourself miserable because you can’t diet your size-12 figure down to a size 8,...

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Stay sweet, ladies – wit...

Dec 2, 2015 by

Lysol for the ladies Stay SWEET! Vinegar can’t do what “Lysol” can! Vinegar is tart. Sour. Every housewife knows...

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New hairstyles for 1967: Brief...

Nov 1, 2015 by

New fall hairstyles: Brief and breezy Beauty feature by Judith Chase Churchill  The fashionable length is short, for hair as well as...

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Betty Grable for Lux (1950)

Oct 19, 2015 by

Betty Grable’s famous legs … always wear nylons washed with Lux flakes Lux flakes make even sheer nylons last twice as...

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Don’t be skinny! Try Wat...

Aug 6, 2015 by

Don’t be skinny! (1967) Look better by adding desired pounds this easy way… without pads, exercise or fishy oils  ...

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How gals can be dainty misses ...

Jul 29, 2015 by

Daintiness is important in beauty picture by Helen Follett A gal may be a raving beauty, she may wear the finest fashions, but if she...

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The Jackie Kennedy Look (1967)

Jul 28, 2015 by

7 pages of Jackie Kennedy and her fabulous clothes   The elegance, the chic, the supertaste that comprise… The Jackie...

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Mme Demorest’s Emporium ...

Jun 24, 2015 by

Mme Demorest’s Emporium of Fashions – 473 Broadway, New York We think our lady readers will be both interested and...

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Get your very own Pooch Pouch ...

May 3, 2015 by

The Pooch Pouch It’s wetproof inside! It’s yours for $3.50 and a box-top from Nice’n Easy, the honest-to-you...

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Pregnant? Conceal your conditi...

Apr 30, 2015 by

If you’re expecting a baby (1941) If you’re expecting a baby… Free! Maternity style book – Lane Bryant...

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